Apple Boosts Streaming Radio; Universal Inks Deal with Soundtrack Your Brand; TikTok Working with UnitedMasters
It's also introducing two new radio stations, Apple Music Hits and Apple Music Country.
Company works with brands such as McDonald’s, Lululemon, J Crew and others.
TikTok will also partner with UnitedMasters in promoting key artists on the platform.
An emerging trend in music in 2020 is the proliferation of cover songs.
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