Share this postPlatform & StreamHow Smart Speakers Are Changing the Way We Listen to Music; Too Much Drake!!Copy linkFacebookEmailNotesMoreHow Smart Speakers Are Changing the Way We Listen to Music; Too Much Drake!!Platform & StreamJul 05, 2018Share this postPlatform & StreamHow Smart Speakers Are Changing the Way We Listen to Music; Too Much Drake!!Copy linkFacebookEmailNotesMoreShareWith everyone from Amazon to will.i.am trying to get us to talk to their speakers, should listeners be excited, or worried?With the release of Drake's latest album, 'Scorpion,' on Friday, Spotify spent the weekend spreading the news with a promotional takeover that might have helped hype up fans but also turned off some subscribers enough to ask for a refund.Why aim audio ads at smart speakers now? "Almost 80 percent of audio is consumed in places that visual media can’t reach users,” says Adobe Advertising Cloud’s Siddhant Bhatia.New age global stars like Black Coffee, Mafikizolo, Micasa, AKA and Cassper Nyovest highlight the long, intrinsic relationship South Africans have had with music.Most labels and many musicians thrive because of their hits, but survive over time because of their catalog.When I first came across a Facebook Ad for the Spotify Ads Studio beta. I jumped on the train to sign up. Much like Snapchat, Spotify didn’t start as a programmatic ad platform.German electronics retailers MediaMarkt and Saturn have relaunched their music-streaming service Juke with a new design and additional functions.New York-based livestreaming fitness startup Peloton has made its first acquisition in Atlanta-based B2B music technology company Neurotic Media.How many company bosses can claim to have worked with Beyoncé, the Manic Street Preachers and George Michael?PreviousNext