Is Music Streaming a Lousy Business?; Spotify Gets Audio Detection Startup; INgrooves + Data

Why Music Streaming Might Be a Lousy Business — www.barrons.com 
 Spotify now has more than twice as many paid streaming music subscriber as Apple. But will it ever make money?

Snap may get music where Facebook and others failed — techcrunch.com

Music could be Snap’s next killer product, and help them take over the world.

‘Streaming is an opportunity and a challenge. We’re at the forefront of mining that data’ — www.musicbusinessworldwide.com

INgrooves is a company which offers independent labels and artists a dream ticket: no need to give up their copyrights, with no compromise on the global success their music can attain worldwide.

Spotify acquires audio detection startup Sonalytic — techcrunch.com 
 Streaming music service Spotify announced this morning it has acquired a company called Sonalytic, makers of an audio detection technology that can identify..

Songwriters Sing Blues Over Diminished Streaming Royalties — www.bloomberg.com 
 The writers who craft songs for artists from Garth Brooks to Beyonce plan to tell a panel of judges this week that the increasing popularity of music-streaming services like Spotify will destroy their profession unless they get more royalties.

How Accurate Are All Those Music Subscription Subscriber Numbers? — hypebot — www.hypebot.com 
 In the wake of Spotify’s big announcement that they had recently hit 50 million subscribers, Chris Castle takes a moment to examine the accuracy of streaming companies reports regarding just how many committed paying customers they really have.

If Alexa Doesn’t Kill Sonos, Raumfeld’s Wifi Speakers Will… — www.digitalmusicnews.com 
 Sonos now has more competition than ever. But Wifi speakers from companies like Raumfeld are about to make Sonos’ life even more difficult.

Understanding Personalized Audio Ads On Pandora and How They’re A Game Changer For Music (And Other) Marketers — www.hypebot.com 
 The music industry is fairly familiar with the music side of Pandora. But there’s another side of the streamer that also presents a powerful opportunity — the ad platform monetizes its free radio service and a new partnership that delivers personalized targeted audio ads.

Why Revamped MTN’s Online Music Streaming Platform, Music+, is Good for Local Artists — techfinancials.co.za 
 The MTN’s re-launched music streaming service, Music+ is aiming to support and empower local content and artists.

Liberty: Sure, we’d buy Pandora… for $1bn less than we offered last year — www.musicbusinessworldwide.com

Ladies and gentlemen, get ready for a masterclass in publicly driving down the cost of an acquisition target. Last summer, SiriusXM’s majority owner Liberty Media reportedly made a $3.4bn bid to acquire Pandora. The bid, the equivalent of $15 a share, was rejected by Pandora, whose board apparently felt it under-valued the company.