SoundCloud says it is Debuting Video Ads on Mobile in US
SoundCloud is adding video ads, the latest service to roll out the commercial format. Often referred to as the “YouTube for audio,” SoundCloud said Tuesday it is debuting video advertising across its mobile apps in the United States. The ads, which can be either horizontal or vertical format, will pop up between tracks when your screen is on and the SoundCloud app is actively engaged in the foreground. In other words, you’ll see video ads when you’re actually using it, not when SoundCloud is playing in your pocket.
Source: CNET