Spotify Gathers Tools for Artists in a New ‘Campaign Kit’; The Weeknd to Star in Fortnite’s New ‘Festival’ Experience; The Case for Handcrafted Radio
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Spotify gathers its tools for artists in a new ‘Campaign Kit’
Spotify has been building its collection of marketing tools for artists: playlist submissions, Marquee, Showcase Discovery Mode.
The Weeknd set to star in Fortnite’s new ‘Festival’ experience
The Weeknd has confirmed his next festival appearance… in a new music experience within the game Fortnite.
Arden Jones used Spotify Wrapped to unlock an unreleased track
The launch of this year’s Spotify Wrapped promotion last week saw many artists sharing their streaming stats on social media.
Vevo's trends of 2023 including Barbie, The Beatles, catalogue and language barriers breaking down
Music videos are part of our cultural fabric – they capture the cultural zeitgeist and have a symbiotic relationship with our lexicon, fashion and other trends. This year, once again, we can see that music videos play an important role in pop culture – according to data from the 2023 UK Vevo Media Tracker, 83% of people agree.
An argument for handcrafted Radio
Where’s the humanity in AI-generated music curation? Is the algorithm really giving you music you want to hear, or what they want you to hear? And yet handcrafted radio is.
Why music-led growth is a secret weapon for app engagement
The price of entry for an attention-worthy digital product is an experience that is fast and easy to use, constantly updated with fresh content and information, easily connected with other apps and products, and effectively and relentlessly personalized.
Sona launches its music service with $6.9m of seed funding
Sona was one of the finalists in our Music Ally SI:X startups contest this year, although it was still in pre-launch mode at the time.
Meta’s VR music game Beat Saber adds more exclusive tracks
Beat Saber is the VR music game owned by Meta, which has attracted a succession of artists to release mini-compilations of songs.
Apple’s Shazam app now has more than 300m monthly active users
Apple has announced a significant new milestone for its Shazam music-identification app. It now has more than 300 million active users.
Sped-up tracks make a strong showing in top TikTok hits of 2023
TikTok is the latest digital service to publish an end-of-2023 roundup report, including charts of the most popular songs on its service.
I Got My Music Taste Judged by AI & It’s...Atrociously Bad
A curious AI tool made by The Pudding claims it can judge your music taste. Or rather, it judges what extent of awfulness your taste has reached and simply roasts it.
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