Share this postPlatform & StreamThe Agony and Ecstasy of Building an Online Music Business; Where Is the VR Music Revolution That Was Promised?Copy linkFacebookEmailNotesMoreThe Agony and Ecstasy of Building an Online Music Business; Where Is the VR Music Revolution That Was Promised?Platform & StreamSep 01, 2017Share this postPlatform & StreamThe Agony and Ecstasy of Building an Online Music Business; Where Is the VR Music Revolution That Was Promised?Copy linkFacebookEmailNotesMoreShareThe music industry is booming for the first time in nearly two decades, entirely because of streaming. In 2016 the music industry’s revenues hit $115.7 billion and are projected to keep rising, in large part because of the 100 million people globally paying for a subscription service. So why is it so damn hard to build a successful online music business?So where is all of the revolutionary VR music content? Why is it taking so long to arrive?Vevo is combining a live studio audiences, online comments, music videos and artist interviews to a live show.SoundHound introduced a complete redesign to its music and discover app with the launch of SoundHound 8 available on iOS and Android.Tom Calderone is leaving Spotify after nearly a year-and-a-half overseeing its video and podcasting efforts"In partnering with Neustar to build this custom onboarding portal, we can offer advertisers a new, effortless way to reach their customers on Pandora,” says Pandora's Dave Smith.Can Swedish songwriters help save the music-publishing business that they have come to dominate? Auddly, a company co-owned by Max Martin and ABBA's Björn Ulvaeus, is hoping to do just that.musicFirst's new ad campaign takes aim at the fair pay issue by targeting YouTube, iHeart, Sirius and the U.S. Copyright Act.SoundExchange is reaching out to its members based in Texas and throughout the Gulf Coast to speed secure distribution of royalties in the wake of Hurricane Harvey and epic flooding in the region. Managers, by the very nature of their job, have to be across everything their artists do, closely following each ebb and flow of every revenue sourcDennis Wharton of the National Association of Broadcasters has responded to a report predicting a grim future for traditional radio.PreviousNext