Ticketmaster, TikTok Expand Partnership; Jaxsta Rebrands as Vinyl Group; Data In the Music Business
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Vinyl Group launches with a pledge to provide tech solutions that connect and give credit to the global creator economy. It will function as an umbrella brand that incorporates the company’s three existing brands: music credits business Jaxsta, music industry social-professional network Vampr and e-commerce platform Vinyl.com.
TikTok and Ticketmaster are deepening their partnership to sell tickets and promote live events within the TikTok app.
Discover how to take your app to the next level by incorporating a cutting-edge digital music experience. Learn the benefits and strategies of creating a captivating music experience for your users.
Voice-Swap is the startup co-founded by artist and producer DJ Fresh earlier this year to help artists create official AI clones of their voices to license to other musicians.
We collected Wrapped data from 10 MIDiA members who use Spotify to find the average number of genres, artists, and songs we listened to on Spotify in 2023. The results laid bare many of the trends we have been studying. No wonder artists struggle to break through the noise and find repeat listeners when we stream an average of 3,272 different songs per year! However, the data also revealed some surprises and paradoxes.
Data In The Music Business: How Universal Music Group Is Leveraging Data And Analytics To Serve Its Artists And Audience
For UMG, data is seen as a strategic asset of the business. Eechambadi notes that there are two kinds of behavioral data that the company focused on. The first type is data received from UMG partners such as Spotify, Apple Music, and YouTube on the music that is being streamed on the major consumption platforms. The second type is behavioral data gathered and analyzed from thousands of individual websites and hundreds of stores that UMG manages on behalf of its artists.
Independent singer, composer, writer, and filmmaker Misha Penton shares the potential and magic of embracing AI when making a music video and shares her own stunning results.
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