Are Chief Music Officers the Next CMOs?; Vinyl Now Matters Even More to the Music Industry; Mdundo’s Monthly Active Users Reach 21.5m
platformstream.substack.com
With more chief music officers joining the C-suite, does it signal a broader trend that brands are finally going to give sound the investment and strategic importance that it deserves? It is the final quarter of 2022 and almost time for Spotify Wrapped – that thrilling rush of data that knows more about your music listening habits than you do yourself.
Are Chief Music Officers the Next CMOs?; Vinyl Now Matters Even More to the Music Industry; Mdundo’s Monthly Active Users Reach 21.5m
Are Chief Music Officers the Next CMOs…
Are Chief Music Officers the Next CMOs?; Vinyl Now Matters Even More to the Music Industry; Mdundo’s Monthly Active Users Reach 21.5m
With more chief music officers joining the C-suite, does it signal a broader trend that brands are finally going to give sound the investment and strategic importance that it deserves? It is the final quarter of 2022 and almost time for Spotify Wrapped – that thrilling rush of data that knows more about your music listening habits than you do yourself.