How Spotify Will Battle Taylor Swift: It’s Artist vs. Algorithm — and Big Data has the Upper Hand
platformstream.substack.com
A key part of Discover Weekly’s appeal is its intimacy. Spotify initially tested a 100-song version of the feature but found that combing through that many songs was exhausting for users. At about 30 tracks, the weekly playlist isn’t too much longer than the mixtapes friends traded on cassettes and CD-Rs in generations past — there’s almost a nostalgic element to it. [“Discover Weekly] taps into a key way in which people discover new music,” says Don Knox, a senior lecturer in audio technology at Glasgow Caledonian University. “Research has shown that one of the main ways in which we discover new music is through friends and family.”
How Spotify Will Battle Taylor Swift: It’s Artist vs. Algorithm — and Big Data has the Upper Hand
How Spotify Will Battle Taylor Swift: It’s…
How Spotify Will Battle Taylor Swift: It’s Artist vs. Algorithm — and Big Data has the Upper Hand
A key part of Discover Weekly’s appeal is its intimacy. Spotify initially tested a 100-song version of the feature but found that combing through that many songs was exhausting for users. At about 30 tracks, the weekly playlist isn’t too much longer than the mixtapes friends traded on cassettes and CD-Rs in generations past — there’s almost a nostalgic element to it. [“Discover Weekly] taps into a key way in which people discover new music,” says Don Knox, a senior lecturer in audio technology at Glasgow Caledonian University. “Research has shown that one of the main ways in which we discover new music is through friends and family.”