Live Streaming — The Ticking Time Bomb for Sports Broadcasters
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Facebook, Yahoo and Twitter are all eyeing sports media rights as a way to swell engagement on their platforms, but as social video starts to look more like TV, how will the broadcasters react? Wariness, rather than outright fear, seems to be the initial response from the likes of Sky and the BBC as they recognise the commercial opportunities around social video as highlighted by the Twitter/NFL deal last week.
Live Streaming — The Ticking Time Bomb for Sports Broadcasters
Live Streaming — The Ticking Time Bomb for…
Live Streaming — The Ticking Time Bomb for Sports Broadcasters
Facebook, Yahoo and Twitter are all eyeing sports media rights as a way to swell engagement on their platforms, but as social video starts to look more like TV, how will the broadcasters react? Wariness, rather than outright fear, seems to be the initial response from the likes of Sky and the BBC as they recognise the commercial opportunities around social video as highlighted by the Twitter/NFL deal last week.