Why Spotify Needs To Invest In Visual Along With Audio
platformstream.substack.com
If Spotify wants to win the streaming battle, it needs to double down on video and invest in sharing and creating great content. ‘There are three different paths the company could take. The easiest and most obvious would be to build a library of great music video content — every time a user wanted to hear a song, they would be served the official video along with the audio.Spotify could also license concert videos and even venture into live streaming shows.
Why Spotify Needs To Invest In Visual Along With Audio
Why Spotify Needs To Invest In Visual Along…
Why Spotify Needs To Invest In Visual Along With Audio
If Spotify wants to win the streaming battle, it needs to double down on video and invest in sharing and creating great content. ‘There are three different paths the company could take. The easiest and most obvious would be to build a library of great music video content — every time a user wanted to hear a song, they would be served the official video along with the audio.Spotify could also license concert videos and even venture into live streaming shows.